Seth Godin's YET

A friend shared this with me and I really liked it!

In Seth Godin's blog he said...

"When you talk about your market or your peers, do you say, "no one is using it..." or "no one is using it yet"?

Yet implies inevitability. If they're going to use it, it might make sense to get there before they do."

The concept of yet implies inevitability is so powerful.

When we share how we help our clients collect customer feedback we are at time met with the word, yet. Our customers don't have smart phones "yet".  Our customers don't know what a QR code is "yet".  I don't know what a QR code "yet".

"Our comment cards work just fine..."

If you are not yet ready to use technology to gather customer feedback and share real time information with you as an owner or manager... remember that yet implies inevitable.  Will you be ahead of the curve or left behind?

Transforming the way customers feedback is shared and how organizations use it!