Showing posts with label customer satisfaction. Show all posts
Showing posts with label customer satisfaction. Show all posts

Monday, September 5, 2011

Customer Satisfaction Survey is just the start

As we move forward with www.feedbackrevolutionQR.com  I'm constantly reminded of the importance of customer satisfaction surveys and getting valid and actionable information.

The challenge is customer feedback is just the beginning.  If you use a comment card or your provide customers a phone number to call and share their feedback is not as important as what you do with the information.

To us you need to get the feedback but the real value comes when the business adjusts to better meet or exceed it's customers needs.

It's a little like knowing you have high blood pressure and not making choices to reduce it.  Yes, it's important to know but it's even more important to make the necessary changes!

Transforming the way customers share feedback and how organizations use it!

Friday, September 2, 2011

Customer Satisfaction Survey

What Customer Satisfaction Survey Was Use For This?
As I got on my second flight yesterday I snapped this picture.  This was on the side of our aircraft.  So Fortune magazine has Delta as on of the worlds most admired companies.

I had a hard time finding my seat I was laughing so hard.

All I could think of was what questions did they ask to reach this conclusion.

This can't have anything to do with customer satisfaction.

Fortune what were you thinking?  Really, Delta is one of the most admired companies in the world?

I can't even guess how they figured this.

Transforming the way customers share feedback and how organizations use it!